About Us

About Create Lavender

A Place for Bold, Beautiful Self-Expression

At Create Lavender, we believe the things you surround yourself with should reflect who you are.

We are a paper goods and gift brand celebrating self-expression in all its forms—bold, authentic, joyful, and uniquely yours. Through thoughtfully designed stationery, party goods, apparel, home goods, and gifts, we create products that help you celebrate your individuality and bring a little more beauty and personality to everyday life.

Designed and curated in Pittsburgh, Pennsylvania, many of our pieces are handmade or created in small batches, bringing an intentional, personal touch to the things you gift, wear, use, and enjoy.

At our heart is a simple belief: everyone deserves to feel seen, celebrated, and connected.

Whether you're choosing something for yourself, celebrating life's special moments, or finding just the right gift for someone you love, we hope you discover something here that feels like you.

The Story Behind Create Lavender

Create Lavender grew from founder Sharon M. Rainey's lifelong love of making things and her belief in the power of creativity.

Whether she's writing for her blog, sewing a 70s-inspired outfit, crafting something special for the holidays, or digitally illustrating a new Create Lavender design, Sharon has always been a creator. For her, creativity isn't simply about making things—it's about turning ideas, imagination, and pieces of yourself into something that can be shared with others.

In the mid-season of her life, Sharon decided to pursue a dream that had been calling her: building a business rooted in creativity, connection, and purpose.

As a Gen X entrepreneur, mother of two adult children—a Millennial daughter and Gen Z son—and lifelong creative, Sharon knows that becoming who you want to be doesn't have an expiration date. There is always room to evolve, rediscover yourself, dream bigger, and create something new.

She also shares the real-life journey of building Create Lavender and becoming an entrepreneur in midlife on her YouTube channel, with the hope of encouraging others to pursue the ideas and dreams that keep calling them.

Why the Name Create Lavender?

The name Create Lavender reflects both what we do and what we hope to inspire.

Create represents imagination, possibility, and the courage to bring something new into existence. It's about taking an idea, dream, or vision and making it real.

Lavender is more than a beautiful and aromatic plant. It has long been associated with calm, healing, peace, and connection. For us, it also represents the beauty and freedom that come from embracing who you are.

Together, Create Lavender is an invitation to create freely, embrace your uniqueness, express yourself boldly, and connect with others along the way.

Because connection is a beautiful thing.

What We Create

Our collections bring creativity, personality, and joy to everyday life and life's special moments.

Stationery & Paper Goods — Greeting cards, journals, notebooks, notepads, stickers, and other paper goods for writing, creating, celebrating, and connecting.

Party & Celebration Goods — Cake toppers, banners, photo props, and festive details designed to make celebrations feel even more special.

Apparel & Accessories — T-shirts, sweatshirts, tote bags, hats, and accessories that let a little personality shine through.

Home & Lifestyle — Pillows, blankets, art, and home accents designed to add warmth, personality, and beauty to your space.

Gifts — Thoughtful finds for birthdays, holidays, milestones, everyday encouragement, and those wonderful just because moments.

And we're just getting started.

What We Value

Three values are at the heart of Create Lavender:

Creativity
We believe creativity gives us the freedom to imagine, explore, and express ourselves in ways that are uniquely our own.

Community
We believe in the power of connection. Through the things we create, the stories we share, and the moments we celebrate, we hope to bring people closer together.

Authenticity
We believe individuality should be celebrated. We encourage people to embrace who they are and express it with confidence.

Our Sustainability Promise

We're working toward building Create Lavender with greater care for the world around us.

That means taking practical steps toward more sustainable business practices, including transitioning to eco-conscious packaging and making thoughtful choices about materials, production, and waste whenever possible.

We know sustainability is a journey, not a single decision. As we grow, we're committed to learning, improving, and making responsible choices wherever we can.

There's a Place for You Here

Maybe you're looking for the perfect card.

Maybe you want something that feels a little more like you.

Maybe you're celebrating someone you love, decorating your space, planning a party, or simply looking for something that makes you smile.

Whatever brought you here, we're glad you found us.

Thank you for supporting Create Lavender and becoming part of our story.

Now go create a life you love—authentically, boldly, and beautifully.